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Articles written by Act Knowledge staff

“Don’t Call Me Boss” – The Ferguson Legacy (Part 4 on Sir Alex Ferguson)

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“Don’t call me Boss,” Sir Alex Ferguson told his stunned players when he announced his retirement on 8 May 2013. “After I’ve gone and we bump into each other, I don’t want to hear you call me Boss ever again. Call me anything but that. Call me whatever you’ve called me behind my back for […]

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“Ta Ra, Fergie” (Leadership from Sir Alex Ferguson, Part 3)

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On 6 November 2011 Manchester United FC rebadged the northern stand of Old Trafford to be the Sir Alex Ferguson Stand. It is yet another sign of the influence the Glaswegian has wielded in his 25 years at the club. The first article of this series considered Ferguson’s character, and specifically his sense of loyalty, […]

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“Furious Fergie” or Marvellous Motivator?

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In the previous column we considered Ferguson’s ethos (character) as the foundation for his success. But as Aristotle noted, persuasion – influence – is built on three components, and in this column we consider the second: pathos, i.e. Ferguson’s ability to put people “into a certain frame of mind”.  One criticism that could never be […]

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